This history of Arrogant Consortia is shrouded in mystery. While Arrogant Bastard Ale has been available steadily since 1997, that year does not mark its creation. Rather, it’s the moment in which Liquid Arrogance was first harnessed – or rather, unleashed – by modern man. In the same way the iconic statue of David was always in the marble and Michelangelo simply set him free, Arrogant Bastard Ale has always existed, often just outside of human perception.